Category: Uncategorized

Added Employee Benefits That Help With Customer Retention

We strongly believe that our employees are our greatest asset at Cheyenne International. When we opened our doors in 2002, we knew that we would never be able to build a profitable and successful tobacco company without first building our Cheyenne employee “family.” Overcoming the challenges and obstacles associated with going into the tobacco business… Read more »

Team Building Exercises – Are They Effective?

The most successful businesses have the happiest employees. It’s a fact. Research shows that employees who experience workplace bliss work harder, to the tune of 13% increased productivity, while organizations with unsatisfied employees tend to experience a 10% decrease in workplace productivity.[1] Happy employees are more efficient with their time, more engaged with their work,… Read more »

Change Your Mind About Deep Discount

Within the convenience industry, the pain of growing inflationary constraints and lower discretionary income is being felt hard at the register as more shoppers are taking fewer trips to the store, making more deliberate purchase decisions, and downtrading to more affordable product options. The financial pressure from outside sources that consumers are currently being faced… Read more »

Gina Simmons Awarded Top Woman in Convenience

Cheyenne International is thrilled to announce that our very own, Gina Simmons, has been selected as one of this year’s Top Women in Convenience by Convenience Store News. Recognizing that there are multitudes of women who bring value in this arena, CSN’s Top Women in Convenience program honors exceptional female leaders who have made an… Read more »

Things to Ask Yourself When Adding a New Tobacco SKU to Your Set

Accounting for up to 30% of your overall retail revenue, there’s no question that the tobacco category is an important, profitable, part of your store. With the vast amount of tobacco products currently available on the market, properly managing your tobacco offerings now requires meticulous planning and plays a pivotal role in making the difference… Read more »

Ways to Lead by Example

Managers and executives play a vital role in setting the tone of your workplace. Holding a position where you’ve been entrusted to lead others means you hold the responsibility of inspiring and motivating your team to perform at their highest capabilities in order to achieve your organization’s goals. As a leader, your actions influence the… Read more »

Cheyenne International at CDA 2023

Last week, the Cheyenne International team attended the Convenience Distribution Marketplace in The Woodlands, Texas for a three-day conference and trade show exclusively for wholesale distributors of convenience products in the United States. Put on by Convenience Distribution Association, a top distributor trade organization within our industry, this event is a ‘must-attend’ for distributors to… Read more »

Aura Cigarettes New Look

Grover, NC (March 1, 2023) Today, Cheyenne International introduced their highly-anticipated rebrand of Aura Cigarettes. The new design and support programs reflect the brands innovative yet simplified approach to an everyday good smoke and highlights Aura’s commitment to quality, taste and modernization. Aura’s refreshed and revamped packaging is the perfect balance between simplicity and boldness,… Read more »

Cheyenne Named 2023 Category Captain

We are proud to announce that Cheyenne Cigars have been named the 2023 Category Captain in OTP/Cigars for the 4th year in a row! What does it mean to be a Category Captain? A lot! Category Captains are awarded by Convenience Store News and all entries were judged based on the following criteria: ·         Product… Read more »

Cheyenne’s 2022 Year In Review

Goodbye, 2022! It’s been a busy past year for us here at Cheyenne International. Filled with new opportunities, overcoming industry barriers, heightened strategy and traceable growth, 2022 will go down in the books as a success. Before we dive in, however, we’d be remiss not to take a moment to say THANK YOU to all… Read more »