Category: Uncategorized

Fighting The Barriers

The retail landscape is fast evolving and with every industry change comes the opportunity for innovation and strategy. New technologies and processes have required retailers to be more agile and creative to differentiate themselves from their competitors, and it’s no easy task. To help you out, we’ve listed some of the greatest barriers retailers are… Read more »

Our Take On CDA

Last month, Cheyenne International attended Convenience Distribution Marketplace in San Antonio, Texas. This three-day event consists of a national conference and one day tradeshow floor focused on connecting manufacturers and suppliers with top trading partners in their industry. Each year, CDA Marketplace is primarily focused to wholesale distributors of convenience products, making it a must-attend… Read more »

What Retailers Expect from Distributors

The convenience distribution industry is constantly evolving, and with every new change comes a new set of hurdles that retailers must face. As distributors, retailers look to you for best-selling products, reliable customer service, affordable costs, and ultimately as a partner for growing business and fulfilling store needs and goals. The relationship you have with… Read more »

Cheyenne’s New Year’s Resolutions

Pop the champagne because 2020 is finally here! With every new year comes a rush of motivation to focus on the things we’ve been wanting to change, although haven’t gotten around to. For business owners, this mean it’s the perfect time to think about what you want to accomplish in the upcoming year so you… Read more »

Planning Ahead for 2020

The hustle and bustle of the holidays is fast approaching but for businesses small and large, that means coming together to prep and finalize those 2020 plans so your company can be prepared for an even bigger and better upcoming year. If you haven’t started planning, now’s the time to stop whatever you’re doing and… Read more »

Maximize Your Sales During the Holidays

Holiday season is quickly approaching and with a new abundance of holiday cheer comes an abundance of shoppers wanting to get those holiday wish list items checked off. Now ask yourself, is your business prepared to take advantage of the opportunities to attract customers and boost sales this holiday season? If not, check out these… Read more »

Up Your Online Presence to Boost Sales

The Digital Age in which we live has proven to be a powerful marketing tool towards building a strong, accessible and reputable brand. At our fingertips we are now able to create, portray, and manipulate a brand exactly the way we want, whenever we want. Having a solid and trusted online presence encourages and motivates… Read more »

The Importance of Competitive Research

You’ve certainly heard the phrase “Keeping up with the Jones,” but have you ever stopped to think how it could apply to your business? While the phrase is typically appointed to social status outside of the office, it’s also one that should help drive your business strategy. Understanding what “The Jones” (aka, your competitors) are… Read more »

Upselling Techniques

Are your sales looking a little flat at the end of each month? If the answer is yes, you’re likely looking at several different avenues to get those sales back up. Marketing or advertising may be your first thought but one of the easiest ways to get a little lift is through an upsell. The… Read more »

15 Years of Cheyenne Cigars

Fifteen years ago, Cheyenne International launched a brand called Cheyenne Little Cigars. What is now commonly known as a filtered cigar or little cigar across the industry was virtually unknown back then. Entering the filtered cigar category in 2004 wasn’t spurred from a spike in sales in the category. It was actually quite the opposite…. Read more »