Category: Uncategorized

Planning Ahead for 2020

The hustle and bustle of the holidays is fast approaching but for businesses small and large, that means coming together to prep and finalize those 2020 plans so your company can be prepared for an even bigger and better upcoming year. If you haven’t started planning, now’s the time to stop whatever you’re doing and… Read more »

Maximize Your Sales During the Holidays

Holiday season is quickly approaching and with a new abundance of holiday cheer comes an abundance of shoppers wanting to get those holiday wish list items checked off. Now ask yourself, is your business prepared to take advantage of the opportunities to attract customers and boost sales this holiday season? If not, check out these… Read more »

Up Your Online Presence to Boost Sales

The Digital Age in which we live has proven to be a powerful marketing tool towards building a strong, accessible and reputable brand. At our fingertips we are now able to create, portray, and manipulate a brand exactly the way we want, whenever we want. Having a solid and trusted online presence encourages and motivates… Read more »

The Importance of Competitive Research

You’ve certainly heard the phrase “Keeping up with the Jones,” but have you ever stopped to think how it could apply to your business? While the phrase is typically appointed to social status outside of the office, it’s also one that should help drive your business strategy. Understanding what “The Jones” (aka, your competitors) are… Read more »

Upselling Techniques

Are your sales looking a little flat at the end of each month? If the answer is yes, you’re likely looking at several different avenues to get those sales back up. Marketing or advertising may be your first thought but one of the easiest ways to get a little lift is through an upsell. The… Read more »

15 Years of Cheyenne Cigars

Fifteen years ago, Cheyenne International launched a brand called Cheyenne Little Cigars. What is now commonly known as a filtered cigar or little cigar across the industry was virtually unknown back then. Entering the filtered cigar category in 2004 wasn’t spurred from a spike in sales in the category. It was actually quite the opposite…. Read more »

Boost Your Employee Morale

Your employees can be your best asset or your biggest liability when it comes to operating your business and communicating your brand message. There are many theories out there on how to make employees happy, but we’ll be sharing a few ideas that you can implement today in the wholesale and retail segment. To truly… Read more »

Merchandising Helps You Stand Out Among the Rest

In a world where consumers have boundless choices on where they purchase their tobacco products, your store has to stand out. But how? While there are many ways to rise to the top, the easiest tactic to tackle is merchandising. By the time you’re done reading this, you’ll have takeaways that will allow you to… Read more »

What It Takes To Be a Leader

Being a leader. The prime position, the best in class, the one to beat. Sitting at the top of the heap is a good feeling, but it doesn’t just happen by chance. Whether born or bred, there are several things a leader can do to excel at their craft. At Cheyenne International, we take pride… Read more »

Managing Regulatory Changes that Affect your Store

In a time when seemingly everything is being regulated or taxed by the government, it can add a layer of complexity to your business. Not only do you have to be informed, but you have to stay diligent to make sure you’re compliant with everything that’s required. Complying with regulations doesn’t necessarily churn out the… Read more »