Running a convenience store comes with its own set of challenges, particularly when it comes to understanding customer needs without a big budget for market research. Fortunately, however, gaining customer insights doesn’t have to be expensive. Even on a tight budget, convenience store retailers can gather valuable information to improve product offerings, increase customer satisfaction,… Read more »
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Cheyenne at CDBX 2024
The 2024 Convenience Distribution Business Exchange (CDBX) proved to be one of the most exciting and productive events for Cheyenne International this year! Hosted in Louisville, KY, the annual CDBX trade show brings together convenience distribution wholesalers and suppliers for three days of meetings, networking, and future-focused conversations. At Cheyenne International, we believe personal connections… Read more »
What’s in a Name? Why Your Business Name Matters
Search Google for a plumber and you’ll see how effective a brand name can be. When looking for a plumber, Joe’s Plumbing has a much bigger impact than JP, Inc. Why? Because in 2 words, you know exactly what that business does. In the competitive business world where first impressions are often lasting, your business… Read more »
How to Get the Most Out of a Trade Show Trip
Attending a trade show is no small feat, but the opportunities they offer businesses to network with others in the industry and grow sales are unmatched and make the expenses well worthwhile. Most events are short, so make the most of your precious time and money by considering these five tips to maximize your trip…. Read more »
5 Creative Ways to Promote Your Business in Your Community
Competition for local customers is fierce. Whether you’re just opening your first store or you’re a seasoned business owner looking for a boost, local marketing initiatives can help you establish a strong presence in your community, build relationships with your ideal customers, and differentiate your business from competitors. Research shows that a majority of business… Read more »
What Is the Difference Between a Boss and a Leader?
The words “boss” and “leader” are often used synonymously with one another, but they are far from the same. While anyone in a position of power can be deemed a boss, not every boss knows how to be a leader. A boss is a specific title – these positions give an individual power to give… Read more »
Why Compliance Is So Important
Compliance is an essential aspect of any industry, and the tobacco industry is no exception. To protect public health and limit the negative effects of tobacco use, the tobacco industry is heavily regulated by the government, and compliance is critical in ensuring that all laws and regulations are followed to the letter. Non-compliance with tobacco… Read more »
Illicit Tobacco Trade…What Could the Future Hold
As we’ve seen throughout history, prohibition doesn’t work. When the Volstead Act went into effect back in 1920, otherwise known as the National Prohibition Act, the manufacturing, importation, sale, and transport of alcohol was deemed illegal throughout the United States. Conversely, this led to a period known as the “Roaring 20’s” which, despite the thrill… Read more »
Cheyenne Cigars Takes Home Fifth Category Captain Win
We’ve done it again! We are thrilled to announce that Cheyenne Cigars has been named the 2024 OTP/Cigars Category Captain by Convenience Store News for the fifth consecutive year! This competition recognizes overall excellence in innovation and creative and profit-generating category management platforms. Awards are presented in 21 different categories, such as candy and snacks,… Read more »
Expert Interview: How To Improve Tobacco Sales
With over 40 years of experience in the tobacco industry, we sat down with Vice President of Sales & Marketing at Cheyenne International, Ernie Teague, to pick his brain on the latest market trends and insights expected to impact convenience store tobacco profits throughout the upcoming year. As the tobacco industry continues to evolve at… Read more »